Global Football , in financial terms, in comparison next to a company like apple wich makes much more money in other industries, so, why are they actually interested in Football?
The Business Model where one investor owns a stake in more than one team, was pioneered more than 15 years ago by Red Bull, maker of energy drinks and owner of Leipzig in Germany and Salzburg in Austria.
Real Madrid was in 2020 the oldest in the club's history. Won four Champions Leagues but the players had grown older. While were once the kings of the tansfer market, the rise of sovereign wealth in football and growing financial power of the Premier League demanded another strategy.
No sooner has the era of Cristiano Ronaldo and Lionel Messi drawn to an end with their unprecedented hold on the Ballon d'Or now finally released, than a new duopoly appears to have emerged, set to dominate football for years to come.Is it the same: Can Erling Haaland and Kylian Pbappe really be the new Messi and Ronaldo?